Monday, December 27, 2010

Global 2010: 10 Brands Americans No Longer Love

Image representing MySpace as depicted in Crun...Image via CrunchBase
Americans do not merely love their favorite and most cherished brands, they love them. Consumers love Apple. They love the Mustang. They love Starbucks, and they once loved The Dallas Cowboys.

Brand loyalty involves emotions as much as it does the logical reasons people become loyal to products. These are the primary forces that allow the best brands endure. Times change and so do brand features. The best brands evolve and change with the people to whom they are important. It is as much an art as a science to consistently find the right mixture or price, design, and features.

24/7 Wall St. looked at a number of famous brands which have been among the most important in America.  We chose from this list ten brands which were highly regarded and to which millions of people had strong attachments. We then identified those which had fallen from the status of most loved brands to that of also-rans, if they were even still existing brands at all.

Here is the list of brands Americans no longer love:

1. Chrysler

2. Dell

3. Kmart

4. Firestone

5. Time Magazine

6. Timex

7. Maxwell House Coffee

8. Reebok

9. Merrill Lynch

10. MySpace

Enhanced by Zemanta

No comments:

Post a Comment